Mowalola Brought Big NY Vibes to London

Mowalola has done it again (in a good way). The eponymous label presented its Fall/Winter 2023 runway presentation, which saw designer Mowalola Ogunlesi deliver its signature risqué codes and lots of New York energy to London Fashion Week.

Huge New York Yankees logos were emblazoned on Mowalola pieces, from oversized leather jackets to knee-high boots to belt buckles attached to skirts wrapped around models’ ankles (seriously).

Following last season’s New Balance debut, the label’s rumored Timberland collab naturally hit the catwalk for FW23, including those boots with the perforated Yankees motif — and an actual boot bag.

Certainly, there’s no better ode to the city than an Uptowns linkup and Yankees gear.

The London-based designer also issues her own spin on NYC’s Museum of Modern Art, or MoMa, logo. The result? A clever MoWa graphic — for Mowalola, of course — sprawled across the collection’s hoodies and sweatpants.

It wasn’t all NY vibes, though. As previewed on Instagram, Mowalola’s hand-print trousers also appeared in the presentation, alongside a mini skirt boasting the same trompe l’oiel concept.  As other bottoms tricked the eye with physique-focused designs, the label is undoubtedly keeping the trend alive and well.

As seen in seasons past, Mowalola again explores daring, NSFW concepts that you can’t help but love, like extreme cutout dresses leaving little to the imagination, and a tank reading reads “insert disc here” with an arrow pointing to the model’s nether regions.

Musician Rico Nasty becomes a Mowalola muse, and so does artist Olalu Slawn who held a baby swaddled in Mowalola. More massive handbags and, erm, sewer top totes (?) contributed to the label’s already-bold energy. Led lights and weird three-eyed sunglasses wrapped around models’ faces.

Oh, and then there’s Mowalola’s already-iconic “Sue Me” tee (where was Ogunlesi when Nike’s lawsuits started rolling out?).

Impressive collabs? Check. Fun? Two checks. Another banger Mowalola collection? Without a doubt.

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