Beyonce has been teasing an upcoming collection from her brand Ivy Park for almost a month now, but when it drops it promises to “[infuse] alpine silhouettes with faux shearling and performance towel terry materials, adding texture for the quintessential cozy vibe.” So far celebrities such as Lil Yachty and Gucci Mane have starred in promotional videos for the upcoming collection, but it’s a recent ad with her daughter Blue Ivy that’s getting a lot of love from viewers.
In the video, Blue Ivy stands beside Beyonce as she rocks a kid version of a puffer jacket that her mother is wearing. As in other ads, she shows off her dance moves while donning a monochromatic look that featured a cropped jacket, leather pants, fanny pack, mask, and sneakers.
In a post on Instagram, Tina Knowles-Lawson, Beyonce’s mother and Blue Ivy’s grandmother, revealed that it was the nine-year-old’s choice to appear in the Ivy Park shoot. “My beautiful grandbaby Blue Ivy looking like a little super model in her Ivy Park,” she said. “Swing your hair Blue!!!!! She inserted herself into this shoot. No she was not supposed to be in it! She was just hanging out and got dressed, and I guess she said ‘I’m not gonna tell you what I could do I’m gonna show you.’ I love that aggressive spirit my Blue Blue!!!!”
Beyonce fans were impressed with Blue Ivy’s modeling skills and they took to Twitter to share their reactions.
BLUE IVY FOR ICY PARK OMG pic.twitter.com/N2BHtdj3SE
— 𝙡𝙚𝙭🪐ˣ⁴ IS GETTING 80/20 (@ungodlyalexis) February 17, 2021
— nᴮ (@bgkcslays) February 17, 2021
Blue Ivy's hair is LUSCIOUS. I know all you baldheaded baboons who mocked her as a child sick to your stomach! pic.twitter.com/CW8L6KB6p2
— Savage Remix Supremacist☝️😌 (@TheHatedGay) February 17, 2021
Blue Ivy’s Resumé at 9 years old:
-Grammy Nominated Singer/songwriter
-Makeup artist to the stars
-Queen of Rap
-Children’s Book Narrator
-Artist management for Jay Z and Beyoncé
— yoncemyname (@yoncemyname) February 17, 2021
Beyoncé has Blue Ivy ‘s hair SWINGING in that promo video FOR YOU LOOSE EDGE HEIFERS WHO WERE TALKING ABOUT HER AS A BABY pic.twitter.com/g35e1D0070
— Gossip Girl ✨☕️🤍 (@xoraveen) February 17, 2021
Blue Ivy hair longer than all the hoes that was hating on her as a toddler ! 😍 love to see it. pic.twitter.com/aEeQaceEMi
— Youtube: excusemyKARIZMA (@excusemyKARIZMA) February 17, 2021
when icy parks sells out in 30 seconds I’m giving blue ivy all the credit idc pic.twitter.com/lUyhSOijkO
— 𝐀𝐃𝐀𝐌ᴮ (@yoncesavagew) February 17, 2021
Queen B no longer is Beyoncé, it’s Blue Ivy now. pic.twitter.com/AdXR10Seda
— BEYTHOVEN (@beyonceparkwood) February 17, 2021